At the time of writing, many people are caught up in the Rugby League World Cup—the packed stadiums, the flag parades, the national pride, the moments that will be replayed for years. But something far bigger is already underway, and it won’t be decided on a scoreboard.
OneVoice27 is a global initiative celebrating the 2000-year anniversary of Jesus’ earthly ministry. It calls people to rediscover His life and proclaim His gospel through personal witness and every available media platform, culminating in a united global harvest on September 25, 2027. It is a worldwide movement that will unite millions of Seventh-day Adventists across every continent, culture and language around the world. It is built around four interconnected phases.
1. Celebrate Jesus’ ministry
We celebrate birthdays, anniversaries and milestones because they remind us of something worth remembering. In 2027, we have an extraordinary reason to celebrate.
Two thousand years ago, Jesus was baptised and began His public ministry. For three remarkable years, He walked among humanity—teaching, healing, forgiving, restoring and revealing what God is really like. He touched the sick, welcomed children, defended the vulnerable, forgave sinners and offered hope to those who had lost their way. His ministry did not end at the cross. Jesus rose again! And today, His life continues to transform people across the world.
Why celebrate 2000 years of Jesus’ ministry?
Because no life has influenced our world quite like the life of Jesus Christ. More importantly, no other life offers humanity salvation, forgiveness and eternal hope.
The first phase of OneVoice27 is therefore a public invitation to celebrate Jesus. Churches are invited to put up signs and hold public meetings so that the whole nation is aware of our celebration. Imagine a local church inviting its entire community to a celebration of Jesus’ life. There could be music, testimonies, food, community service, cultural presentations and opportunities to discover what Jesus really means.
Or imagine something smaller: a family inviting neighbours and friends into their home for a meal, fellowship and a simple testimony of what Jesus has done in their lives. The purpose is not merely to organise another church activity. It is to awaken curiosity, create conversations and open doors for people to discover Jesus for themselves.
Ellen White encouraged God’s workers to study, plan and devise methods to reach people where they are, even doing things outside the ordinary to attract attention (Evangelism, 122,123).
That is our challenge. We cannot always expect people to come to us. Sometimes we must create meaningful opportunities to connect with them. Celebration becomes mission when it creates opportunities for people to encounter Jesus.
2. Rediscover Jesus’ life
Celebrating Jesus is important. But celebration alone is not enough. Jesus did not come simply to impress humanity with His greatness. He came to transform our lives. That is why the second phase of OneVoice27 invites every believer to rediscover Jesus through prayer, Bible study, reading through Spirit of Prophecy and a
renewed personal relationship with Him. Our theme comes from Revelation 21:5: “Then He who sat on the throne said, ‘Behold, I make all things new’” (NKJV).
All Things New.
Hope Starts Here.
This is not the Church’s promise. It is God’s promise. Our responsibility is to help people encounter that hope through Jesus Christ. Imagine what could happen if every Adventist church intentionally studied the life of Jesus—not merely to gain more biblical knowledge, but to become more like Him.
What if we prayed like Jesus, loved like Jesus, served like Jesus, forgave like Jesus and gave like Jesus? What difference would that make in our marriages, families, workplaces, communities and nations?
The greatest evidence of the gospel’s power is not simply how well we explain Jesus, but how clearly others can see His character reflected in our lives.
Jesus declared, “Follow me, and I will make you fishers of men” (Matthew 4:19, KJV). OneVoice27 therefore challenges us to spend intentional time with Jesus every day.
3. Share Jesus’ love
The third phase brings us to the heart of our mission: sharing the everlasting gospel with the world. Jesus commanded His followers to “go and make disciples of all nations” (Matthew 28:19). For Seventh-day Adventists, this call is especially significant. We understand our mission in the context of the three angels’ messages of Revelation 14:6–12. Ours is a message to every nation, tribe, language and people. This distinctive, prophetic message is not separate from Jesus. It centres on Him: His saving grace, His righteousness, His ministry, His commandments and the hope of His soon return.
But how do we communicate this message to today’s world? Alongside personal and traditional evangelism, OneVoice27 places particular emphasis on digital evangelism. Millions of people now spend part of their daily lives on digital platforms. Our smartphones, social media accounts and messaging apps provide an extraordinary opportunity to reach people we might never see inside a church building.
Digital evangelism is simply using the tools already in our hands to share Jesus with people God has placed within our reach. It is not a new gospel or a different message. It is the same everlasting gospel reaching the same world through communication channels that have opened in our lifetime.
Most importantly, you don’t need to be a pastor, tech expert or professional speaker to participate. A young person can share a Bible promise on Instagram. A parent can send an encouraging message to a struggling friend on a messaging app. A church member can record a one-minute testimony. A family can share a devotional video in their own language.
Imagine thousands of Adventists intentionally sharing a Christ-centred message every day. That will have eternal value.
But digital mission must never replace genuine relationships. A social media post may begin a conversation but love, friendship, listening and personal care helps that relationship grow.
Our goal is not merely to increase views, likes or followers. Our goal is to help people encounter Jesus and become His disciples.
4. Harvest for Jesus’ kingdom
The fourth phase brings the entire initiative toward a united global harvest on September 25, 2027.
But harvest does not begin in September. It begins now. Throughout 2027, churches are encouraged to intentionally nurture relationships with people who are exploring faith.
A conversation may lead to friendship. Friendship may lead to prayer. Prayer may open the door to a small group, a Discovery Bible Study, personal Bible studies or evangelistic meetings.
As people come to understand the gospel, we invite them to make decisions for Jesus, including baptism and a lifelong journey of discipleship.
September 2027: a moment of extraordinary significance!
Imagine thousands of Seventh-day Adventists, across every continent, country, culture and language, united in one mission, proclaiming one message and inviting the world to follow Jesus Christ!
We are witnessing the excitement of the Rugby League World Cup—nations coming together, stadiums filled with cheering crowds and thousands celebrating their teams. But imagine something even greater! OneVoice27 will unite the worldwide Church, not to celebrate a sporting victory, but to celebrate lives won for eternity!
What an extraordinary privilege to be part of this global movement! Every church, every family, every young person and every member can play a part.
Jesus challenges us in John 4:35 to “open your eyes and look at the fields! They are ripe for harvest.” The opportunities are everywhere. The mission is urgent. The invitation is personal. Let us celebrate together Jesus’ ministry, rediscover His life, share His love and participate in the harvest for His kingdom.
The question is whether we are willing to be part of it.
OneVoice27: Are You In?
Maveni Kaufononga is the vice-president and director of Public Affairs & Religious Liberty for the South Pacific Division of Seventh-day Adventists.
